Why Our Coffee Cups Matter as Much as Our Coffee
At First Batch Coffee Roasters, we’ve always believed that every detail matters. From the way we source and roast our beans to the cup you hold in your hand. Based here in beautiful Noosa on Queensland’s Sunshine Coast, our mission is to deliver specialty coffee that’s not only exceptional in flavour but also responsibly produced. So, when it came to our takeaway cups, we faced a challenge: finding a packaging solution that lived up to our sustainability values while still delivering the premium look and feel our customers expect. We didn’t just want “good enough” cups. We wanted cups that could carry our story, our coastal-inspired aesthetic, and our commitment to the environment - all while performing flawlessly for hot and cold drinks.
Partnering with Detpak for the Perfect Pour
We found our answer in Detpak, a packaging supplier who understood both the technical and creative demands of the job. Together, we explored their PLA Hot Cup Range (commercially compostable) and PET Cold Cup Range (kerbside recyclable). These options ticked all the right boxes for us - practical, high-performing, and eco-friendly. The creative process was just as important as the sustainability criteria. Working with our co-owner and award-winning designer, Cass Deller, we developed two custom designs that reflect the coastal, artisanal feel of our brand. These designs now appear across three sizes, including a 6oz format produced via Detpak’s Cup & Carry service. Perfect for small businesses wanting flexibility without compromising quality.
Design That Tells Our Story
For us, coffee cups are more than just packaging. They’re a daily touchpoint with our customers, a way for people to experience our brand beyond the taste of our coffee. The ocean-inspired patterns, and attention to detail make each cup a piece of our Noosa lifestyle. Whether it’s a flat white on your morning walk or an iced latte on a hot summer day, our cups now carry the same care, craft, and character that goes into every roast.
The Results: Cups That Work as Hard as We Do
The final outcome is exactly what we’d hoped for:
- Sustainability you can hold.
- Compostable hot cups.
- Recyclable cold cups.
- Consistent, reliable quality and supply.
Thanks to Detpak’s local manufacturing, we have brand presence designs that match our premium coffee experience. Our customers notice the difference. We’ve created a cup range that’s functional, beautiful, and a true extension of our brand. It’s packaging with purpose - just like our coffee.
Why We’re Proud of This Partnership
Working with Detpak has been more than just a business transaction- it’s been a creative collaboration that reflects who we are as a brand. Their commitment to innovation, sustainability, and customer service has helped us take our coffee experience to the next level. Because when your coffee is as good as ours, the cup should be just as memorable. You can learn more about the journey in our Detpak case study, or connect directly with Detpak to explore how they can help bring your brand vision to life.